The platform is rolling out a fresh option that allows them to lessen the volume of artificial intelligence-produced content appearing in their feeds. This move comes as the service disclosed that it presently contains over 1 bn AI-generated clips.
Testing and Rollout
This change is being tested over the coming weeks before a widespread release. This shift coincides with a surge in AI-generated material, spurred by emerging AI video creators.
AI Content on Other Platforms
Recent reports that almost a tenth of the fastest-growing video streams on another major platform only show clips produced artificially. A significant portion of this content is considered mass-produced AI material, a label for inferior, factory-style content that is often absurd or bizarre.
“We know from our community that numerous viewers like content produced via AI tools, including digital art to science explainers, and we intend to give people the power to see more or less of that, depending on their own preferences,” stated a spokesperson.
AI on the Platform
The service announced that there are presently 1.3bn videos on its network labeled as made with AI. In total, more than 100 million media items are submitted to the app every day, making clips made by AI a minor part of its total content library.
How to Adjust Settings
Members will be able to limit or boost the volume of AI content they see by accessing the “manage topic” feature in the application and choosing the AI content topic. Additional categories that are already be modified under the tool include current affairs, clothing, aesthetics, and choreography.
AI Disclosure Rules
Its policies require creators to identify convincing AI-generated content, and it prohibits malicious fake videos of celebrities or crisis events. Any authentic-looking artificial content that is unmarked can be taken down under its terms of service.
In addition, the platform will henceforth apply an “AI-made” watermark to content created with its own AI tools, or identified by an collaborative effort for recognizing AI-generated material. This action is aimed to deter users from attempting to evade the labeling process.
AI Literacy Programs
The platform is also launching a $2m AI literacy fund for specialists and groups to produce educational content about using AI responsibly. This initiative will benefit charitable organizations focused on educating computer science.
Moderation Strategy
TikTok has defended its moderation strategy, amid debate over proposals to cut jobs for hundreds of safety staff in the United Kingdom. It is planning to eliminate hundreds of positions in its trust and safety team in London, with worker representatives and internet security professionals voicing alarm that humans are being replaced by AI moderation.
A trust and safety lead explained that people-led review would still have a role, but automated tools can safeguard staff by removing the most graphic content prior to it gets reviewed by people. The company stated a notable drop in disturbing and violent content seen by content reviewers over the past year due to intervention by its automated systems.
It is vital to combine people and machines to keep the platform safe,” she said. “We’ll have people as part of that process, but we additionally believe it’s highly necessary to limit contact with dangerous material as quickly as possible, which is why a lot of the machine support is proving valuable operate efficiently.”
